COCKTAILS & CONVERSATIONS
Crisis Time – Meet the Women Saving Reputations Behind the Scenes
March 13, 2018
Despite the saying, not all press is good press. Whether it involves a major corporation, an A-list celebrity or a high-profile lawsuit, a crisis can hit at any time. In today’s media environment, being able to create an up-to-the-second communications strategy has never been more critical.
Join our panel of esteemed entrepreneurial experts as we get the scoop behind some of today’s biggest crises, the communications strategies they implemented, and most importantly, how a potential fiasco was turned into a moment of leadership and reputation enhancement.
We’ll discuss specific examples, how the media and the public responded and how these crises were addressed to share real-life lessons.