CAREER INSIGHTS & ADVICE AND ARCHIVE

Twenty Years In, Still Fearless: How Rebecca Minkoff Redefines the Rules
Surrounded by fabric samples and vision boards in her studio, Rebecca Minkoff logs onto Zoom looking exactly as you’d expect: polished, composed, and unmistakably in charge ...

Member Spotlight: Angela Morris
“One of the things I’ve learned over the years is that no one cares more about your career more than you do. You will meet people who help you develop and grow, but ultimately, you are the one it matters ...

New Path Forward for Sustainability Comms
As communicators, we have a responsibility to amplify the voices of the companies and campaigns we support. However, navigating sustainability in today’s world has become increasingly complex, especially with the ever-changing public policies and conflicting discourses around the topic ...

Leadership, Trust, and Building Media That Matters
"As part of a daily practice, I think about earning trust and earning reliability in the eyes of those that I work with—and work for. It's about what I advocate for and the behaviors that I model." ...

The Impact of Influencer Marketing: What’s Next?
Influencer marketing has transformed from a niche tactic into a central component of digital advertising strategies. As we look to the future, several key trends are shaping its trajectory: a heightened emphasis on authenticity, the rise of micro-influencers, the growing ...

Why Diversity in Communications Matters and How We Can Do Better
The essence of communication lies in the connections we have with others. But how can we truly create meaningful discussions from our connections if everyone at the table looks and sounds the same? ...

Crisis Communications in the Digital Era: Strategies for Navigating the Unexpected
The immediacy that technology offers us today often has no limits. Getting a message out to an interested public is now easier than ever for anyone to do. Of course, this has brought immense advantages for companies and brands, but ...

Member Spotlight: Erica Bersin
With nearly 30 years of experience in health and science communications, Erica Bersin, President of ERO Health Communications, has dedicated her career to ensuring that critical medical and pharmaceutical information reaches the public. Her expertise spans pharmaceuticals, clinical research, corporate ...

Member Spotlight: Joanna Ruiz
Joanna Ruiz is an experienced leader in advertising and communications, dedicated to driving innovation and pushing the boundaries of brand building. As the newly appointed President of Havas Links, she brings a recharged perspective to the agency world, leveraging her ...

The Three Cs: Candor, Change, and Community with Leslie Jane Seymour
In this episode of NYWICI’s podcast, Womenheard: Changemakers host Georgia Galanoudis reconnects with Lesley Jane Seymour, founder and CEO of CoveyClub.com. Seymour first joined our podcast in 2023—and now she’s back with updates and her trademark honesty! ...

Equal Pay Day: A Call for Change and Equity
As a black woman navigating the world of communications, the reality of Equal Pay Day feels like both a necessary reminder and a call to action. Equal Pay Day marks the day when, on average, women’s earnings have caught up ...

LEFT OUT OF HISTORY
Many years ago early in my career, I read an article about trailblazing women in mathematics, science, engineering and more that nobody had ever heard of. At the time I thought about writing a book called Left Out of History. ...